1. Scope of This Policy

This Privacy Policy applies to the public website located at alexablythe.lat, to any related pages, and to any styling or wardrobe consulting services booked through this website or by direct request. It describes our practices for the collection, use, disclosure, and protection of personal information.

This policy does not apply to websites or services operated by third parties, even if you reach them through a link on this website. When you leave our site, you are governed by the privacy practices of the destination site, and we encourage you to review those policies on your own.

By visiting this website, submitting an inquiry, or booking a service, you agree to the practices described in this policy. If you do not agree with any part of this policy, you may choose not to use our website or our services.

2. Information We Collect

We collect information that helps us provide styling services, respond to inquiries, and improve the experience of our clients and visitors. The information we collect falls into several categories.

Information You Provide Directly

When you contact us, book a consultation, or complete a form, you may provide your name, email address, phone number, and the details of your request. During a styling engagement, you may share information about your wardrobe, your measurements, your schedule, and your preferences. This information helps us deliver a personal service.

Information Collected Automatically

When you visit our website, our servers may record technical details such as your internet protocol address, the type of browser you use, the pages you view, the time of your visit, and the referring address. This information is used in aggregate to understand how visitors use the site and to protect the security of our systems.

Sensitive Information

In the course of a styling consultation, you may choose to share information that you consider personal or private, such as your body measurements, your wardrobe contents, details about your schedule, or preferences about your appearance. We treat this information with the highest level of confidentiality and use it only to provide the service you have requested. We do not use sensitive information for marketing, and we do not share it with third parties except as necessary to deliver the service or as required by law.

We understand that trust is the foundation of a styling relationship. You are always in control of what you choose to share, and you may decline to provide any information that you do not feel comfortable giving. If you prefer to keep certain details private, we will adjust the scope of the consultation accordingly.

3. How We Collect Information

We collect information in a few straightforward ways. Most commonly, you provide it to us directly through our contact form, by email, or by telephone. When you book a service, we may collect details by phone or during a consultation.

We also collect information automatically when you browse our website. This may happen through server logs, cookies, and similar technologies that help us understand how our site performs and how visitors move through it.

We do not purchase personal information from brokers, and we do not compile records about you from public sources without a direct service related reason. The information we hold about you is gathered primarily because you chose to engage with us.

4. How We Use Your Information

We use the information we collect for clear and limited purposes. Your contact details are used to answer your questions, schedule consultations, and keep you informed about your upcoming appointments.

The information you share during a styling engagement is used to prepare your personal plan. This may include analyzing your color profile, planning your capsule wardrobe, or preparing shopping recommendations. We use this information only for the service you requested.

We may use your email address to send service related communications, such as appointment reminders or follow up messages after a consultation. With your consent, we may also send occasional style tips or news about our services. You may opt out of these marketing messages at any time.

We analyze aggregated, anonymous usage data to improve our website, troubleshoot problems, and understand which services interest our visitors. This analysis never focuses on a specific individual.

Please remember that you are not required to provide any information to us. Most of the data we hold exists because you kindly chose to engage with us. You may choose to remain anonymous when browsing the public pages of the website, and you may decline to provide details at any stage of the booking process. Any information you do share is used with care and for the specific purposes described in this policy, and we will always be transparent about why we ask for it.

6. When We Share Information

We treat your personal information with care and do not sell it to third parties. We share information only in limited circumstances that are necessary to run our business.

We may share information with service providers who help us operate the website, manage appointments, or send communications on our behalf. These providers are bound by agreements that limit their use of your information to the tasks we assign them.

We may disclose information when required by law, a court order, or a government request. We may also disclose information when we believe it is necessary to protect the rights, safety, or property of Alexa Blythe LLC, our clients, or the public.

In the unlikely event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of that business transaction. We will notify you before this takes place if there is a material change to how your information is handled.

7. Data Security

We take reasonable and appropriate measures to protect the personal information under our control. Our website uses secure connections where sensitive data is transmitted, and we limit access to personal information to staff members who need it to perform their work.

We follow industry accepted standards to safeguard data, including the use of secure storage and restricted access. However, no method of transmission over the internet or method of electronic storage is completely secure. While we strive to protect your information, we cannot guarantee its absolute security.

We encourage you to protect your own information as well by using strong, unique passwords for any accounts you use and by contacting us promptly if you suspect a security issue.

8. Data Retention

We keep personal information only for as long as needed to fulfill the purposes described in this policy, to comply with legal obligations, and to resolve disputes. Contact details from an inquiry are retained for a reasonable period so we can follow up with you.

Records related to a completed styling engagement may be retained to help us serve you again if you return, and to maintain our operational standards. When information is no longer needed, we delete it or remove identifying details.

Aggregated statistics that do not identify any individual may be retained for analytic purposes longer than personal records. These statistics help us understand trends and improve our work.

9. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to improve functionality and understand how visitors use the site. A cookie is a small file stored on your device that helps a website remember your preferences.

We may use necessary cookies to maintain the security and operation of the site, and analytical cookies to learn which pages are most useful to visitors. These details are collected in aggregate and are not used to identify you personally.

You can control cookies through your browser settings. You may block or delete cookies, but this may affect the way our website functions for you. Disabling cookies does not prevent you from browsing the site or contacting us.

10. Privacy for Children

Our website and services are intended for adults who are at least eighteen years old. We do not knowingly collect personal information from children, and our styling and wardrobe consulting services are not designed for minors.

If a parent or guardian believes that a child has provided us with personal information, that person should contact us using the details at the bottom of this policy. We will take reasonable steps to review and, if appropriate, delete the information.

We encourage parents and guardians to be involved in the online activity of young users and to supervise the information children share over the internet.

11. Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information. These may include the right to access the data we hold, the right to request its correction, and the right to ask for its deletion.

You may also have the right to restrict or object to certain types of processing, the right to request a copy of your data in a portable format, and the right to withdraw consent where processing is based on consent.

To exercise any of these rights, please contact us using the information at the end of this policy. We will respond to verified requests in a timely manner as required by law. We may ask you to verify your identity before fulfilling certain requests to protect your privacy.

12. International Transfers

Our studio is based in the United States, and the information we collect may be stored and processed in the United States or by service providers located in other countries. If you access our services from outside the United States, your information may be transferred across national borders.

When transfers occur, we take steps to ensure that your information receives an appropriate level of protection in line with applicable law. We rely on recognized mechanisms where required, such as contractual protections and data protection safeguards.

By using our website and services, you understand and consent to the storage and processing of your information in these locations, including outside your country of residence.

13. Third Party Links

Our website may contain links to other websites that are not operated by Alexa Blythe LLC. These links are provided for your convenience and for informational purposes only.

We have no control over the content or privacy practices of these external sites and are not responsible for how they handle your information. Once you leave our website, the policies of the destination site apply.

We recommend that you review the privacy policy of every website you visit, including those you reach from a link on our pages, before sharing any personal information.

14. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, the law, or the way we operate our business. When we make changes, we will revise the effective date at the top of this page.

For significant changes, we will take reasonable steps to notify you, such as posting a notice on our website. Continued use of our website or services after any changes take effect constitutes acceptance of the revised policy.

We encourage you to review this policy periodically so that you remain informed about how we collect, use, and protect your information.

15. Automated Decision Making

We do not use automated decision making or profiling that would have a significant legal or similarly important effect on you. Your styling plan is developed by a human stylist who considers your preferences, your responses, and your goals.

We may use simple automated tools to send appointment reminders, to organize our schedule, or to route your inquiry to the right member of our team. These tools do not make decisions about you that could affect your rights.

If this ever changes, we will update this policy to describe any automated processes clearly and to explain the choices available to you. You always have the right to request human involvement and to challenge decisions made about your personal information.

16. Your California Privacy Rights

If you are a resident of California, certain state laws provide you with additional rights regarding your personal information. These may include the right to know what categories of personal information we collect, the right to request correction, the right to request deletion, and the right to opt out of the sale or sharing of personal information.

We do not sell personal information, and we do not share it for cross context behavioral advertising in the way those terms are defined by California law. We do not discriminate against you for exercising any of your privacy rights.

To make a request under these rights, please contact us using the details at the end of this policy and clearly describe the right you wish to exercise. We may ask you to verify your identity and to confirm that you are a California resident before we process your request.

17. Contact Us About Privacy

If you have any questions about this Privacy Policy, the information we hold about you, or how we use your data, we would be glad to hear from you. Please reach us using the contact details below.

Alexa Blythe LLC
2525 S Chadwick St, Salt Lake City - 84106-3503, United States (US)

Email: reply@alexablythe.lat
Phone: +16015319682

We will do our best to respond to your inquiry within a reasonable time and to address any concern you raise about the handling of your personal information.